As a Design Director at EY, I had the opportunity to lead an innovative proposal for a top Fortune 100 insurance and financial services firm, with whom we had a longstanding relationship. The firm sought to revolutionize its employee experience, embracing the tech-driven era of mobile, connected, and flexible work.
In today’s world, where the lines between work and living spaces blur, employers face the unique challenge of shaping corporate culture while enhancing the employee experience. Our proposal aimed to address this challenge head-on. We envisioned a future where employees are not just efficient but also feel deeply connected, informed, and inspired.
+ Concept Work
+ UX/UI Design
An Integrated Digital Ecosystem
Our proposal introduced an integrated digital ecosystem, combining communication tools, knowledge repositories, and case management systems. This comprehensive platform was designed to address diverse user needs, boost efficiency, and empower employees across all career stages. By offering extensive resources, we aimed to enhance knowledge sharing, facilitate collaboration, and support professional development. This approach would cultivate a more engaged and skilled workforce, fostering innovation and teamwork throughout the organization.
Ideation And The Path to Long-Term Returns
This project exemplifies the power of design thinking in the ideation process. As Design Director, I champion this approach to tackle complex problems and drive strategic objectives. Our proposal for this insurance firm, consisting of conceptual designs and innovative ideas, represents a crucial phase in envisioning transformative solutions that promise significant long-term returns on investment.
Through our design-driven ideation process, we craft tailored conceptual solutions that address each client’s unique needs. Our enduring partnership with this Fortune 100 firm is built on mutual trust and a shared commitment to innovation. Ultimately, this project showcases how design thinking, even in its early stages, can drive strategic goals and foster innovation in the corporate world. These designs, while not final implementations, serve as powerful tools for exploring and communicating potential solutions
More Work
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Transforming Financial Advisor Tools
Strategic UX design reshapes digital tools for global investment bank, transforming financial advisory workflows.